Helping SaaS Brands Tell Better Stories
About
Most content writers ask: "What should we write about?" I ask: "Who knows something your audience desperately needs to hear?"
I've helped dozens of SaaS companies execute high-volume SEO content strategies. We drove a lot of traffic and achieved a lot of success.
Here's the problem: That strategy doesn't work like it used to. High volume approaches rarely build trust with audiences—and if you can't build trust, you won't make sales.
That's why I developed a new approach based on journalistic principles. Put simply, I interview subject matter experts (SMEs) to uncover key insights your audience needs to know. Then I craft bespoke content that includes these insights so your company stands out.
When we work together, I function as a true partner, not a vendor you hand a brief to. I'll push back on weak angles, ask the uncomfortable questions your SMEs haven't heard before, and deliver pieces that your team is genuinely proud to publish.
Why it works:
Content is everywhere. Only the pieces that educate, inspire, and demonstrate real expertise earn trust and drive meaningful business results. That’s the kind of content I create.
Ready to start your next project?
When you work with me, you get a reporter, a strategist, and a writer—someone who will dig until we find the key insights worth publishing.
© 2026 Jacob Thomas. All rights reserved.